Faber-Castell

// Shot on Faber-Castell

By presenting illustrations that are mixed up with photographs, "Shot On Faber-Castell" celebrates technical excellence in execution, goes against the grain of images generated by Artificial Intelligence and also exalts the quality that only a premium product like Supersoft can deliver. We are talking about a pencil that has one of the highest pigmentations per gram on the market, guaranteeing much greater color fidelity and, consequently, an improvement in the quality of the work that can easily be noticed. "Shot On Faber-Castell" awakens in the public the feeling that there are no limits to creativity when you have a Supersoft in your hands.

CREDITS
// Executive Creative Director: Edgar Gianesi, Renata Leão, Marie Julie Gerbauld, Rogério Chaves, Fabrício Pretto
// Creative Director: Guiga Giacomo
// Creative Concept: Tiago Embrizi, Rafael Barreiros, Guto Merino, Filipe Pacheco, Vitória Ferrari, Dante Reis